Henry Korkeila is PhD candidate at the University of Turku and at the Gamification Group. He holds M.Sc. in Internet and Game Studies from the University of Tampere. Henry’s research examines avatarization of our analog cultures as they inevitably turn into digital cultures. Special focus is on avatars themselves, usage of avatars in their different contexts including online video game genres, such as massively multiplayer online and multiplayer online battle arena games and social media platforms like Twitter and Instagram. Currently, Henry approaches avatars through the types of capital, or resources, they have.