2nd International Conference on
Mobility as a Service
Tampere 3.–4.12.2019
Tampere University
Conference registration now open!


“Mobility as a Service (MaaS) is the integration of various forms of transport services into a single mobility service accessible on demand.” This is the definition of MaaS as provided by the MaaS Alliance. The 1st International Conference on Mobility as a Service (ICoMaaS) was held between 28–29 November 2017 in Tampere, Finland. The conference aimed to summarise the state-of-the-art of MaaS research, and to provide insights as to the preconditions, success factors, and the effects of MaaS. Some of the papers presented in the conference resulted in a Themed Volume of Research in Transportation Business and Management journal.

The second International Conference on Mobility as a Service (ICoMaaS) aims to further increase our knowledge on the preconditions of MaaS, experiences from trials and commercial services, and the effects of MaaS, in particular on climate change, travel behaviour and transport poverty.


The conference covers all aspects related to Mobility as a Service and welcomes both scientific papers and presentations of business cases.

The purpose of the conference is to build bridges between government, research and business and to identify knowledge gaps requiring further research. Covered topics include, but are not limited to:

Customer experiences

  • customer added value in MaaS
  • behavioural aspects in MaaS
  • aspects and opportunities of MaaS in rural areas
  • environmental effects of MaaS
  • economical effects of MaaS

Business cases

  • experiences and challenges of MaaS pilots
  • scaling the MaaS operations from trials to operational level
  • prospects of automated vehicles in MaaS
  • pricing of MaaS solutions

Enabler perspectives

  • preconditions of successful MaaS operations
  • regulation as enabler of MaaS
  • integrating all modes of transport in MaaS
  • blockchains as a MaaS transaction tool
  • MaaS’s effects on transport infrastructure


Registration is now open and can be done using this form.

Participation fees (VAT 0 %)

Presenter, early bird 200 EUR (300 EUR from August 31 onwards)
Delegate, early bird 350 EUR (500 EUR from August 31 onwards)

The participation fees include the conference programme, lunches and coffee breaks and conference dinner on December 3.


The participation fee is paid when registering for the event. The payment is made with a credit card or by PayPal (no additional charges). Finnish participants can also choose invoicing (invoicing fee of 20 EUR will be added) or online banking as their payment method. If you choose payment with an invoice, please make sure that the invoicing details are accurate. If the participant has provided inadequate or faulty invoicing details when registering for the event, a supplementary 20 EUR (VAT 0 %) will be charged in addition to the previous invoicing fee for issuing a new invoice. Groups that have chosen invoicing as their payment method will receive a collective invoice (only one invoicing fee charged). The system sends the invoice automatically after the registration has been completed.

Cancellation policy:

For cancellations received by 5 November 2019, the paid fees will be fully refunded, except for the possible invoicing fee. No refund will be issued for cancellations made after this date. No refunds will be made for no-shows. Participation that has already been registered can be transferred to another person from the same organisation without any extra charge. Cancellations and requests for refunds and registration transfers must always be made by email to icomaas@tuni.fi.

Invited speakers

Maria Kamargianni

Maria Kamargianni

UCL Energy Institute, University College London
Opening session
Sampo Hietanen

Sampo Hietanen

MaaS Global
Opening session
Sergio Fernández

Sergio Fernández

Empresa Municipal de Transportes de Madrid, S.A.
Opening session
Michael Kieslinger

Michael Kieslinger

Closing session

Preliminary Program

Tuesday 3.12.2019

Duetto 1
Duetto 2

Time Duetto 1 Duetto 2 Riffi

Registration and coffee


Opening session

Duetto 1


The Value of Demand-responsive Transport Within a Healthy MaaS

Seppo Pakarinen

Siemens Mobility

Holistic mobility solutions for the urban periphery

Flora Strohmeier

upstream mobility

Rural MaaS and Scotland

Jenny Milne

University of Aberdeen

MaaS keeps Leidsche Rijn flowing: the added value of MaaS in a Greenfield Urban Development Area

Jaap Sytsma


Mobility as in Dubai. Key results and lessons learned

Filippo Logi

Siemens Mobility

Smart Intermodal Routing Pathfinding in the Jungle of Mobility Options

Stephan Sünderkamp

HaCon Ingenieurgesellschaft



Exploring the MaaS market with systematic analysis

Domokos Esztergár-Kiss

Budapest University of Technology and Economics

MaaS: Searching for user demand

Susanna Hauptmann

Kapsch TrafficCom

Profiling the Imaginary MaaS Man: An Analysis of Mobility-as-a-Service User Characterizations

Arto Lanamäki

University of Oulu

Impact assessment of rural PPP MaaS pilots

Jenni Eckhardt

VTT Technical Research Centre of Finland

Adopting Mobility-as-a-Service: An empirical analysis of end-users’ behavior and perspectives

Goran Smith

Chalmers University of Technology

MaaS via the workplace – Motives for adoption by employers and employees

Jana Sochor

RISE Research Institutes of Sweden

Understanding potentials of MoD services through simulation in the travel demand model mobiTopp

Gabriel Wilkes

Karlsruhe Institute of Technology

How do differences in design of ridesharing services influence travel behavior?

Tim Wörle

Karlsruhe Institute of Technology

Commute Advisor: a Personalized Recommender for Sustainable Mobility Advice

Tom Broos

KU Leuven



Personalization and Recommendation Technologies for MaaS

Konstantina Arnaoutaki

National Technical University of Athens

Why an account-based ticketing system in public transport is the ground layer of regional MaaS: the EU-BINGO project in South Tyrol, Italy

Patrick Dejaco

STA – Strutture Trasporto Alto Adige

Investigating user attitudes and economic evaluation of different means of transport and underlying mobility service tools in a corporate multimodal mobility system

Marco Rehme

Chemnitz University of Technology

From Shared electric Mobility Providers (SeMPs) to electric Mobility as a Service (eMaaS) players – An analysis of the level of integration of European SeMPs in the forthcoming eMaaS market

J. Roberto Reyes Garcia

University of Twente

The Value of MaaS – Can MaaS Deliver Ecological Sustainability?

Jana Sochor

RISE Research Institutes of Sweden

Starting points for improving the usage intention of Mobility-as-a-Service – Deriving components from an analysis of definitions

Josip Jovic

University of Duisburg-Essen

Conference Dinner

Restaurant Näsinneula

Wednesday 4.12.2019

Duetto 1
Duetto 2

Time Duetto 1 Duetto 2 Riffi

Challenges and Potentials for Development of Mobility as a Service: Finnish Public Sector Actor Perspectives

Noora Haavisto

Kyyti Group

The Swedish roadmap for MaaS – accelerating MaaS developments?

Per-Erik Holmberg

RISE Research Institutes of Sweden

Traffic management & MaaS; a public-private collaboration

Patrick Hofman

MAP traffic management

A multi-faceted evaluation framework to evaluate travellers’ experience with a MaaS enabling mobile application

Katerina Touliou


MaaS for All: Challenges and Preconditions for Ensuring Accessibility

Olli Pihlajamaa

VTT Technical Research Centre of Finland

MaaS for corporates: what can be learned from similar markets?

Tom Broos

KU Leuven

Mobility-as-a-Service: Tentative on customers, usage, and effects

MariAnne Karlsson

Chalmers University of Technology

A Cooperative Distributed Framework for Universal Basic Mobility System: Mobility Credits and Priority Level Approach

Milos Mladenovic

Aalto University

MaaS in alpine rural areas: a dream or a sustainable business case?

Roberto Cavaliere

NOI Techpark Südtirol / Alto Adige



Mobility services data models for open and inclusive MaaS infrastructures

Athanasios Salamanis


Locus notitia as ‘identifier’ of personal data under GDPR and related threats to user’s privacy on MaaS

Erion Murati

University of Hamburg

Refocusing mobility policy

Roope Virta

City of Turku

Examining Mobility as a Service (MaaS) and its Potential to Change Travel Behaviour: A Qualitative Approach

Elena Alyavina

University of Huddersfield Business School

Potential User Groups and Willingness to Pay on MaaS

Timo Liljamo

Tampere University

Understanding MaaS: Past, Present and Future

Corinne Mulley

University of Sydney

Impact assessment of new multimodal mobility services

Tero Haahtela

Aalto University

A National Approach to Assessing the Impact of Mobility-as-a-Service

MariAnne Karlsson

Chalmers University of Technology

Feasibility of Mobility-as-a-Service in North-Rhine Westphalia

Kalle Rauma

TU Dortmund University



Closing session

Duetto 1

Key dates

  • 31.5. Abstract submission deadline for scientific and business papers
  • 30.6. Abstract decisions
  • 31.8. Early bird registration ends
  • 31.10. Full paper deadline for scientific and business papers
  • 24.11. Last registration date
  • 3.–4.12. CONFERENCE

Plan Your Conference

The conference will be held at Tampere-talo in Tampere, Finland.


Conference participants are asked to make their own hotel reservations and pay for their own accommodation at the hotel. Quota reservations have been made to the nearby hotels listed below, but the availability of the limited number of rooms can only be guaranteed for a limited time.

Please check the deadlines and booking codes for reservations mentioned in each hotel info. These room prices are available only for bookings made directly with the hotel by email or by phone. All prices are per room and per night, including breakfast buffet and VAT.

Lapland Hotels Tampere

  • Yliopistonkatu 44
    33100 Tampere
  • tampere@laplandhotels.com
    +358 3 383 0000
  • Single room 117 EUR
    Double room 132 EUR
  • Reserve by 2.11.2019
    Booking code: ICoMaaS2019

Original Sokos Hotel Villa

  • Sumeliuksenkatu 14
    33100 Tampere
  • Sokos Hotels Sales Service Centre:
    +358 20 1234 600
  • Standard single room 120 EUR
    Standard double room 140 EUR
  • Reserve by 1.11.2019
    Booking code: ICoMaaS2019

Solo Sokos Hotel Torni Tampere

  • Ratapihankatu 43
    33100 Tampere
  • Sokos Hotels Sales Service Centre:
    +358 20 1234 600
  • Solo single room 130 EUR
    Solo double room 150 EUR
  • Reserve by 1.11.2019
    Booking code: ICoMaaS2019


For further details contact icomaas@tuni.fi.