Lehtiartikkelit 2011 (referee-prosessi)
Mäenpää, I. & Voutilainen, R. (2011) Value through combined offerings of bank and insurance. International Journal of Bank Marketing (accepted for publication).
Mäenpää, I. & Voutilainen, R. (2011) Insurances for human capital risk management in SMEs. Journal of Information and Knowledge Management Systems (accepted for publication). Suomenkielinen tiivistelmä
Lehtiartikkelit 2010 (referee-prosessi)
Jaakkola, H., Uusitalo, O. and Henno, J. (2010) IS integration and Enterprise Migration - Adaptation in Global Context. International Journal of Intelligent Support Systems 3 (1-2) 78-89.
Konferenssijulkaisut 2011 (referee-prosessi)
Kuokkala, H-R. (2011) Do service providers know what creates value for their customers? Defining customer perceived value in bank-SME relationships.Paper accepted as a poster at the 40th EMAC European Marketing Academy Conference, held at 24-27 May 2011, Ljubljana, Slovenia.
Kuokkala, H-R & Voutilainen, R. (2011) Drivers of customer perceived value in B2B insurance services: Defining the needs of small and medium sized enterprises. Paper presented at the 27thIMP Industrial Marketing and Purchasing Group Conference, held at 31 August – 3 September 2011, Glasgow, Scotland.
Lamminen, K. & Uusitalo, O. (2011) Modularity in financial services: Defining the base service package for SME customers. Paper accepted for presentation at the 40th EMAC European Marketing Academy Conference, held at 24-27 May 2011, Ljubljana, Slovenia. Suomenkielinen tiivistelmä
Lamminen, K. & Uusitalo, O. (2011) The clarification of SME’s financial service needs: The base service package creation. Paper presented at the 27thIMP Industrial Marketing and Purchasing Group Conference, held at 31 August – 3 September 2011, Glasgow, Scotland.
Lamminen, K. & Kuokkala, H-R. (2011) What is the customer perceived value of e-invoicing for SMEs? Paper accepted for presentation at the 5th BMM Business Marketing Management Conference, held at 18-20 May 2011, Tampere, Finland. Suomenkielinen tiivistelmä
Mäenpää, I. (2011) Drivers of one-stop shopping behavior among business customers in the financial industry. Paper presented at the 27thIMP Industrial Marketing and Purchasing Group Conference, held at 31 August – 3 September 2011, Glasgow, Scotland.
Mäenpää, I. (2011) Transition to solutions business in service-dominant settings: identifying the value drivers for service providers and their customers. Paper accepted for presentation at the 40th EMAC European Marketing Academy Conference, held at 24-27 May 2011, Ljubljana, Slovenia.
Mäenpää, I. & Voutilainen, R. (2011) The power of integration of combined offerings between a bank and an insurance company. Paper accepted for presentation at the 5th BMM Business Marketing Management Conference, held at 18-20 May 2011, Tampere, Finland. Suomenkielinen tiivistelmä
Valtanen J. & Mäenpää, I. (2011) Customer involvement in new service development in financial conglomerates. Paper presented at the 27thIMP Industrial Marketing and Purchasing Group Conference, held at 31 August – 3 September 2011, Glasgow, Scotland.
Konferenssijulkaisut 2010 (referee-prosessi)
Kuokkala, H-R., Mäenpää, I. & Uusitalo, O. (2010) The account manager's role in value co-creation: building co-operative relationships between banks and SMEs. Paper presented at the 26th IMP International Marketing and Purchasing Group Conference, 2-4 September, 2010, Budapest, Hungary. Suomenkielinen tiivistelmä
Kuokkala, H-R., Mäenpää, I. & Uusitalo, O. (2010) The ingredients of customer value in banking services: defining the needs of small and medium-sized enterprises. Paper presented at FSI Financial Services Institute Symposium, 9-11 September, 2010, New York, USA. Suomenkielinen tiivistelmä
Mäenpää, I., Voutilainen, R. & Uusitalo, O. (2010) Intellectual capital risk management in SMEs: managing human capital risks with insurances. Paper presented at the 5th IFKAD International Forum on Knowledge Asset Dynamics, 24-26 June, 2010, Matera, Italy. Suomenkielinen tiivistelmä
Mäenpää, I., Kuokkala, H-R. & Uusitalo, O. (2010) The applicability of integrated solutions for SME customers in the financial industry. Paper presented at the 26th IMP International Marketing and Purchasing Group Conference, 2-4 September 2010, Budapest, Hungary. Suomenkielinen tiivistelmä
Mäenpää, I., Kuokkala, H-R. & Uusitalo, O. (2010) Integrated solutions in the financial industry: SME customers' perceptions on one-stop-shopping. Paper presented at the ISBM Institute for the Study of Business Markets Conference, 11-12 August, 2010, Boston, USA. Suomenkielinen tiivistelmä
Mäenpää, I., Kuokkala, H-R. & Uusitalo, O. Integrated solutions in the financial industry: disparities between supplier and SME customer perceptions. Paper presented at FSI Financial Services Institute Symposium, 9-11 September, 2010, New York, USA. Suomenkielinen tiivistelmä
Uusitalo, O. (2010) Social innovations facilitating the quick adoption of e-banking in Finland. Paper forProceedings of ECIE 2010, The 5th European Conference on Entrepreneurship and Innovation, 16-17 September, 2010, Athens, Greece. Suomenkielinen tiivistelmä
Wendelin, R. (2010) Challenges with developing total business solutions in banking cases from four European countries. Paper accepted but not presented in FSI Financial Services Institute Symposium, 9-11 September, New York, USA.