CBM - Center for Business Marketing
The mission of the group is to develop and disseminate knowledge about theory and practice of marketing and international business for the benefit of students, academics and businesses.
The aim is to support Finnish and international organizations in their business renewal in B2B markets as well as to generate research input through the development projects in collaboration with industrial firms, public sector organizations and other research institutions.
In addition, the group organizes the education of marketing and international business in the Department of Industrial Management.