The Nokia Ubimedia MindTrek Award is a worldwide unique competition to award the best ubimedia products. The competition takes place on a yearly basis during the MindTrek Conference. The main aim of the competition is to motivate creative thinking of makers of digital media to generate new ideas for services, products, and media in the ubiqutious world. The Nokia Ubimedia MindTrek Awards is arranged by MindTrek, Nokia, EMMi Lab. – Tampere University of Technology (TUT) (previously NAMU Lab.), Tampere University of Applied Sciences (TAMK), and the Tampere Region Centre of Expertise in Ubiquitous Computing. The purpose of the competition is encourage makers of digital media to generate ideas and develop new and innovative ubiquitous media products & services. The entries are expected to take a stand on the question, how ubiquitous computing affects intelligent media environments and what the future of location-and context aware media services might look like.
The entries are expected to take a stand on the following questions, for example:
A few other examples are:
The total intended award sum for 2012 for the Nokia Ubimedia MindTrek competition is 6 000€. The sum can be awarded to one entry, divided between several entries or not awarded at all if the award criteria set by the jury are not fulfilled.